Engage on Social Media

Social Media Sites:

  • Facebook
  • Instagram
  • Twitter
  • LinkedIn
  • Pinterest
  • Google+

Social Media Sites for Book Lovers:

Social Media Sites Have Become Mainstream in People’s Lives:

  • Surveys reveal that 78% of the U.S. population has a social network profile.
  • Using social media to connect with consumers is now an essential part of any good marketing
    campaign.
  • In fact, 91% of retail brands use two or more social media channels to connect with consumers.

Social Media Site Content is Bite-sized.

  • People are using micro-moments to check their social media feeds.
  • Facebook says that readers spend only 1.7 seconds on a Facebook post when using a mobile device to access the site.

Next, we will look at using video and audio to engage an audience.

Photo Source: Pixaby

Published by

Jimmie Aaron Kepler, Ed.D.

Jimmie Aaron Kepler is a full-time writer. He was born in San Antonio, Texas, to a career military father and stay at home mother. He lived in six states and attended eight different schools before graduating high school. He earned a Bachelor of Arts in History with minors in English and Military Science from The University of Texas at Arlington, Master of Arts and Master of Religious Education degrees from Southwestern Baptist Theological Seminary, as well as the Doctor of Education degree. Before writing full-time, he worked as a US Army officer for 10-years, religious educator for 18-years, and as an IT software application engineer for over 20-years. He is a widower. He lives in North Texas with his cat Lacey.