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Engage on Social Media

Social Media Sites:

  • Facebook
  • Instagram
  • Twitter
  • LinkedIn
  • Pinterest
  • Google+

Social Media Sites for Book Lovers:

Social Media Sites Have Become Mainstream in People’s Lives:

  • Surveys reveal that 78% of the U.S. population has a social network profile.
  • Using social media to connect with consumers is now an essential part of any good marketing
    campaign.
  • In fact, 91% of retail brands use two or more social media channels to connect with consumers.

Social Media Site Content is Bite-sized.

  • People are using micro-moments to check their social media feeds.
  • Facebook says that readers spend only 1.7 seconds on a Facebook post when using a mobile device to access the site.

Next, we will look at using video and audio to engage an audience.

Photo Source: Pixaby


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