Blog on a Regular Schedule


Blogs Influence People:

  • 77% of Internet users read blogs.
  • 87% of blog readers are book buyers.
  • Blogs rank third (behind family and friends) in influencing purchasing decisions.
  • 61% of consumers have made a purchasing decision based on a blog post.
  • A blog helps you develop trust with your audience

Blogs require new content:

  • New Content

You want to add new material on a regular basis to keep your readers engaged.

  • Post Often

A good goal for blog posting is once or twice a week. You really should go longer between blog posts than two weeks or you will have trouble building an audience.

Statistics show that 68% of bloggers blog less than daily, but more than monthly.

It takes nine months of regular posting for a blog to develop a strong, loyal readership base.

Next time we will look at Social Media Engagement.

Photo Source: Pixaby

Author: Jimmie Aaron Kepler, Ed.D.

Jimmie Aaron Kepler is a full-time writer. He was born in San Antonio, Texas, to a career military father and stay at home mother. He lived in six states and attended eight different schools before graduating high school. He earned a Bachelor of Arts in History with minors in English and Military Science from The University of Texas at Arlington, Master of Arts and Master of Religious Education degrees from Southwestern Baptist Theological Seminary, as well as the Doctor of Education degree. Before writing full-time, he worked as a US Army officer for 10-years, religious educator for 18-years, and an IT software application engineer for over 20-years. He lives in North Texas.

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